announcement for e-seminar: Sales Force Effectiveness
This looks like an interesting webinar. I will be out of the office in client meetings all day on Wednesday. If anyone attends this, please give us a brief summary. Thanks!
http://www.cloevents.com/articles/templates/eSeminarLanding_Template.asp?articleid=121&zoneid=31
To successfully negotiate and thrive in today’s highly competitive and rapidly changing marketplace, a sales force must be adequately trained and prepared to meet ever-changing demands. Allergan, a global specialty pharmaceutical company, and Thomson Learning have partnered to proactively address the current state of Allergan’s sales training initiatives by linking competitive, internal and customer benchmarks to determine what strategic training solutions are needed. This e-Seminar will address the evaluation strategy employed to support Allergan’s proactive approach in planning resource allocation and maximization to improve customer satisfaction and sales force effectiveness. Speakers will present a sample of findings and discuss next steps.

